Brand evolution for Pink Lady
December 28, 2017APAL has led the development of a more sophisticated look and an ‘evolved’ approach to Pink Lady® branding…
Plans to boost adoption of certified trees
December 21, 2017A new project aims to capitalise on the known production benefits of planting apple and pear trees certified…
Bravo branded apples head to Singapore
October 1, 2017Western Australia has celebrated the first export shipment of WA-bred Bravo™ branded apples to Singapore. The apples, grown…
Drive and passion powering growth at Prima Fresh
A passion for brand and a tireless focus on improving quality and reducing unit costs are making dreams…
Exploring plant growth regulator use in new pears
August 21, 2017Researchers at the Horticulture Centre of Excellence in Victoria are exploring the effects of using plant growth regulators…
Pros and cons of managed varieties
August 1, 2017After exploring how to choose a new variety in the June/July 2017 edition with Steve Spark, AgFirst’s John…
Innovation the family way at Montague
June 1, 2017When Bill Montague planted Jonathan, Statesmen and Stewart Seedling apples in 1950 little could he have foreseen that…
It’s a ripe time to export apples
April 1, 2017A number of factors have aligned to make now a good time to increase apple exports, and growers…
Apple exports at ten year high
January 30, 2017Exports of Australian apples are the best in a decade, while Indonesia continues to drive pear exports, as…
Hort Innovation marketing update
May 16, 2016Apple and Pear Marketing Manager at Hort Innovation, Lisa Troy, updates us on the marketing work to promote apple…
