No Snackgrets apples marketing campaign hits the sweet spot
March 11, 2026A combination of targeted advertising and instore sampling of apple varieties is captivating consumers’ attention. Australia’s apple industry…
Development of ecofriendly selective pesticides to safeguard honey bees
December 17, 2025A new approach to pesticide design aims to identify safer, more selective and environmentally friendly agents for the control of insect and arachnid pests. Of…
Staying ahead in changing times
December 10, 2025Insights into how to navigate rising costs and inelastic pricing, redefine your approach and ensure your business survives…
Harnessing nature: advancing conservation biological control in Tasmanian apple orchards
December 2, 2025Researchers at the Tasmanian Institute of Agriculture are working on several initiatives that support an integrated, more ecological-based approach to managing key pests in…
Strong results for FY25 pears export marketing activities in New Zealand and Canada
October 22, 2025Tailored, insight-led export strategies are driving measurable outcomes and strengthening Australia’s global presence in key markets. The FY25…
Automated analytics tap into a world of under-used data
May 21, 2025A Tasmanian trial points to the future of automated analytics – turning diverse pest monitoring data into powerful…
Driving sales with quality in 2025
April 23, 2025Retail training program set to transform apple and pear displays nationwide. Hands-on training aimed at improving the quality…
2025–30 Apple and Pear Industry Strategy: A roadmap for growth and progress
April 9, 2025New industry strategy sets clear priorities and actions to address today’s challenges while also focusing on practical, forward-thinking…
New Pear Director appointed to APAL Board
January 15, 2025APAL has reappointed two members of the APAL Board and welcomed a new Pear Director. At the APAL…
Celebrating the pink side of life
October 30, 2024Anchored in consumer insights, new Pink Lady® brand positioning is connecting with consumers around the world. Pink Lady…
