APAL’s new TV series: livestream and on-demand
Our next episode of APAL’s new TV series looks at the quality programs our competitors have put in place to lift sales, improve returns and deliver a product that reliably delights consumers.
APAL began its national apple and pear quality monitoring program last year to ensure our industry holds it place with consumers.
Hear from Dr Andreas Klieber of Quality Associates, Tristan Kitchener of Kitchener Partners and APAL’s own Head of Quality Andrew Mandemaker as they discuss the program, what it may mean for your crop, and the future expectations of retailers and consumers.
We think this latest episode is essential viewing for every member of the apple and pear industry, and will be available to watch anywhere, any time.
Register here to receive alerts for all future episodes.
Catch up on Episode 1 now!