The PMA Marketing Exchange is hosting a breakfast event on Wednesday 30 January at the Sydney Markets. The event will commence with an optional tour of the Sydney Markets, followed by a networking breakfast and a presentation by Founder and CEO of Macrison, Joan MacDougal. Joan will present strategies and tactics they used to develop and build the Your Local Greengrocer program and campaigns like the Million Dollar Mango.
6.30am-7.30am (Optional) Tour of Sydney Markets
7.30am-8.00am Breakfast and Networking
8.00am-8.45am Presentation by Joan MacDougal, Macrison
WHO SHOULD ATTEND
Growers interested in keeping up to date with the changes in fresh food markets and looking to network within distribution and supply chain information channels.
WHEN AND WHERE
6:15am – 8:45am